J.C. (Kosie) de Villiers (MBA, PhD) is the founder and lead strategy consultant at Enterprise Dynamics. Kosie is also a core faculty member and Extraordinary Senior Lecturer at the University of Stellenbosch Business School (www.usb.sun.ac.za), part-time faculty member at USB-Ed, was a visiting Professor at Neoma Business School (http://www.neoma-bs.fr/) in Rouen (France) for five years, and has been the lead consultant in charge of the development of a global online learning platform for the Naspers group for the past two and a half years. In addition, he is an Honorary Lifelong Member of the Non-profit Bergzicht Training in Stellenbosch (www.bergzicht.org.za). He is also a registered training facilitator and assessor with the ETDP and Services SETAs in South Africa, and a supervisor, examiner and moderator of MBA and PhD studies at various universities. Previously, he was employed in the financial services sector by ABSA and TrustBank in various marketing senior marketing management positions. Employment preceding the above was one year in the non-governmental (NGO) sector as Product Development Manager of Mfesane in the Eastern Cape. First time employment comprised a 4-year period as a film cameraman at the South African Broadcasting Corporation (SABC) and later as a freelance cinematographer. He is a Professional member of the American Marketing Association (AMA), Fellow of the Academy of Marketing Science (AMS); and Member of the Cape Town Chamber of Commerce.